Fashion brand

Dubai-based fashion brand to debut at Paris Fashion Week – Emirates Woman


Dubai-based fashion brand Ms Keepa is set to debut at Paris Fashion Week.

The brand, founded by the Franco-Egyptian designer Mariam Yeya, was invited to be part of the “Welcome to Paris” initiative of the Federation of Haute Couture and Fashion with the Arab Fashion Council.

The brand’s SS22 “Harmonious Chaos” collection will be presented on September 28, as part of the official Paris Fashion Week events calendar.

Breaking the news on her official Instagram page, Mariam shared her enthusiasm for the achievement for which she “worked so hard”.

She also said she “still can’t believe this is really happening”.

Since her creations border on ready-to-wear and couture, Mariam creates pieces designed to celebrate the female form by playing on different proportions, patterns, volumes, etc.

The “Harmonious Chaos” collection, which will be showcased at Paris Fashion Week, gives a contemporary and cool feel with evening dramas and easy-to-wear basics with edgy details.

Cutout and strappy long skirts, wide-leg camouflage cargo pants and larger-than-life sleeves are all at the heart of the collection.

The show will take place at 1 p.m. at the Palais de Tokyo, Club Yo-yo in Paris, presented by the Arab Fashion Council.

For all the details, visit

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Feature image: provided by SemSem


Tags : fashion weekparis fashionready wear
Hazel J. Edmonds

The author Hazel J. Edmonds

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