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Gauahar Khan’s Ultra-Chic Loungewear Look in Coordinating Tie-Dye Ensemble is a Fashion Goal | Fashion trends

We can’t help but long for a similar romantic getaway as we browse the flood of photos of Gauahar Khan and her husband Zaid Darbar from their current trip to Moscow and if the beautiful architectural landscapes weren’t enough, the obscene ones in the Bollywood star’s fashion has surely hooked us. In a recent boomerang, Gauahar flaunted washboard abs as she pouted in a sleek blue and white crop top and loungewear and we’re in love with the celebrity-approved party trend.

Loungewear and sportswear are quickly gaining the upper hand over street looks with their eccentricity, whether it’s stylish pajamas, mesh sports bras or kitsch print sweatpants. With lockdown still stepped up in several places, the loungewear trend is going round the world, and style curators are already bending over backwards to creatively transform it into mainstream fashion.

Tapping into the on-trend loungewear style amid the Covid-19 lockdown as comfort wear and workout clothes have a moment in the fashion world, Gauahar has been seen serving up an ultra-chic lewk in a blue and white tie-dye crop top and paired it with a pair of high waisted pajamas in similar hues. Accessorizing her look with a blue and white tie-dye headband, Gauahar pulled her silky braids back into a ponytail hairstyle for a comfy look.

Sporting a pop of nude pink lipstick, Gauahar amplified the glam quotient with rosy makeup that included rosy cheeks, mascara-laden lashes, and filled eyebrows. Pouting for the camera, Gauahar clicked on a boomerang selfie in the mirror and shared it on his social media account, which made the fashion police gush.

The coordinating blue and white tie-dye ensemble is attributed to Indian fashion designer Seerat Arora’s clothing brand, Vintage Siesta, which offers stylish, glamorous and extremely comfortable sleepwear and loungewear. It is originally priced at 2,499.

Gauahar Khan Tie and Dye Set from Vintage Siesta (Instagram / thevintagesiestacloset)

Since the Covid-19 lockdown pushed us into the confines of our homes and working from home became a way of life from 2020, loungewear has become lockdown fashion and even post-fashion. pandemic sees shirts replaced with oversized boyfriend tees while pajamas are here to dominate our wardrobes in place of jeans. Serving a laid back aesthetic in the fashion world is the new trend among fashionistas that takes our love of lazy pajamas to the next level and has us hooked with a strong desire not to leave the warm, soft bed but in a comfy, fashionable, chic and well-groomed.

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Biography of Veronika Khomyn: what do we know about Sean McVay’s wife? Nigeria News

Veronika Khomyn is a Ukrainian model, fashion designer and real estate agent. She is also an internet celebrity as she has thousands of Instagram followers. His rise to fame is attributed to his relationship with famous Los Angeles Rams coach Sean McVay.

Veronika Khomyn. Photo: @ veronika.khomyn
Source: Instagram

Veronika is a gorgeous woman, which made it easy for her to start and thrive in her modeling career in her hometown. She also has a strong taste for fashion and therefore decided to pursue fashion design in the United States. She is also passionate about fitness.

Profile summary

  • Last name and first name: Veronika Nikolaena
  • Kind: Female
  • Date of Birth: 01 March 1990
  • Veronika Khomyn’s age: 31 years
  • Zodiac sign: Pisces
  • Place of birth: Kiev, Ukraine
  • Nationality: Ukrainian-American
  • Sexuality: Law
  • Religion: Christianity
  • Height: 5 feet 7 inches
  • Weight: 54Kg
  • Eye colour: Blue
  • Hair color: Brown
  • Foster mother: George Mason University
  • Occupation: Model, fashion designer and real estate agent
  • Net value: $ 1 million
  • Instagram: @ veronika.khomyn

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Nata Lee biography: age, height, real name, net worth, career

Biography of Veronika Khomyn

The stunning model was born on March 1, 1990 and is currently 31 years old. She is Ukrainian-American. She acquired American citizenship when she moved to the United States to pursue a university education in Virginia.

Khomyn Veronika resides in Encino, California with her fiancé. She is sometimes referred to as Sean McVay’s wife even though she is not yet married to Sean.

Khomyn Veronika
Veronika Khomyn with friends. Photo: @ veronika.khomyn
Source: Instagram

Career highlights

Veronika started working as a model for UFC Gym and DC Clubbing. After a successful stint in modeling, she embarked on styling. Currently, she owns a boutique.

The fashion designer is also an Instagram star. Along with the many followers on Instagram, she uses the platform to raise awareness about natural disasters and other issues. Besides her Instagram account, she also manages their dog’s account on the same platform.

She also owns a California-based real estate business.

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Cindy Prado: Most Interesting Facts About The Model

Veronika Khomyn’s net worth

According to Idol Net Worth, Veronika Khomyn’s net worth is US $ 1 million in 2021. She derives her wealth from modeling and styling.

In addition, she earns a substantial amount of money by monetizing her Instagram account. His real estate business is also another source of income that increases his net worth.

How did Sean McVay meet Veronika Khomyn?

The couple met in Washington DC in 2011. At the time of their meeting, Khomyn was a student at George Mason University, while Sean was the assistant coach of the Washington Redkins.

After dating for about eight years, Sean McVay proposed to his Ukrainian model girlfriend. Veronika Khomyn and Sean McVay’s engagement took place during a trip to Cannes, France. According to Page Six, the engagement ring cost around $ 100,000.

Veronika Khomyn and Sean McVay
Veronika Khomyn with Sean McVay. Photo: @ veronika.khomyn
Source: Instagram

Veronika’s joy was evident when she shared the news of the proposal on her Instagram page. Since then, Veronika Khomyn has been commonly referred to as the Rams coach’s wife, even though they are not yet married.

Read also

Biography of Sofia Bevarly: age, height, measurements, net worth

Currently, the couple reside in a lavish, over 4,600 square foot home in Encino, California.

Presence and activities on social networks

She is very active on Instagram, where she has more than 55,000 subscribers. She didn’t hesitate to share photos of her lifestyle and captivating moments with her fiancé, whom she sometimes calls McBae.

She also uses the platform to educate her subscribers about natural disasters and other areas of concern.

Veronika Khomyn’s popularity skyrocketed after meeting McVay. However, she is an interesting personality in her own right and deserves the public attention she enjoys.

READ ALSO: Biography of Monica Turner: What do we know about Mike Tyson’s ex-wife?

Legit.ng recently posted about Monica Turner, Mike Tyson’s ex-wife. She is an American pediatrician, born in 1967 in northwest Washington DC, United States.

Monica Turner was married to Mike Tyson for 5 years and they had two children, Rayna and Amir Tyson.

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Biography of Ashley Kolfage: What do we know about Brian Kolfage’s wife?

Source: Legit



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Marist fashion program ranked among the top 10 by Forbes – CERCLE MARISTE

The fashion program at Marist College is one of ten universities in the world recognized by Forbes to be shaping the future of fashion. With degrees offered in both fashion design and fashion merchandising, Marist’s programs allow for a comprehensive and hands-on undergraduate experience.

Marist is ranked among other institutions considered to be “at the forefront of avant-garde digital-only and hybrid modes of education,” such as the Fashion Institute of Technology (FIT) and the Whitehouse Institute of Design.

Fashion student Grace Mulvehill ’24 believes the program’s functionality in Forbes will benefit students more, increasing access to more experienced teachers and greater opportunities. “I am so excited to be a part of a program with such a bright future in the fashion industry,” Mulvehill said. “When I see articles like this coming out, it makes me even more confident in my decision to come to the Marists. “

Forbes acknowledges Marist’s dedication to their fashion program in the new steel plant, which opened in January 2019. The building is a creative beacon for students seeking inspiration. ‘Cutting-edge technology’ sets the building apart, housing digital labs, fashion studios, creative space, fashion exhibition gallery, art gallery, Mporium at Marist retail lab and the winter Garden. The makerspace is a designated area of ​​the building for students to practice designing with various textiles, draping fabrics, and making clothes. Fashion merchandising students gain direct experience in planning and designing marketing campaigns by running the campus store, Mporium, located on the ground floor of the steel mill.

Outside of the steel mill, Forbes thanks the Hudson Valley for inspiring designers through “a more serene setting to focus on. [their] creative process. ”If they ever need a change of scenery, the quick drive to New York puts design students at the epicenter of fashion opportunities. Marist has developed a partnership with New York Fashion Week, allowing students to make connections and gain experience with designers such as Betsey Johnson and Nanette Lepore.

In their final year, fashion students can also get involved in the Silver Needle Runway by showcasing their designs to leaders in the fashion industry. Forbes recommended that readers air the show to immerse themselves in the students’ creative designs.

If the Hudson Valley isn’t the dream destination for a design student, Marist offers his Fashion Design degree in Florence, Italy. In Italy, students can experience the Venice Biennale for inspiration from the world’s most prestigious art exhibition for class credit. They are also encouraged to explore and be inspired by the ancient architecture and art found throughout Italy.

John Bartlett, Fashion Program Director, helps differentiate Marist from other schools recognized by Forbes. Its goal for fashion programs is to ensure that students remain competitive as they enter the workforce with an emphasis on digital expertise and internship opportunities. His experience, talent and connections encourage his students on their own career path. Bartlett is a renowned fashion designer who was named Best Newcomer and Best Menswear Designer of the Year by the Council of Fashion Designers of America. He was also named Designer of the Year by the American Footwear and Apparel Association.

“We are working to meet the ever-changing demands of the industry and to prepare our students to be ‘industry ready,’ said Bartlett. “Our design and merchandising students enter the world with both a solid understanding and mastery of the fashion market as well as a comprehensive and imperative liberal arts education, which will serve them in all areas of their life after. the Marist. ”


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Warrior clothing: Fukushima designer produces “samurai masks” resembling ancient armor

MINAMISOMA, Fukushima – A fashion designer from this city of Fukushima Prefecture, home of the Soma Nomaoi festival featuring horsemen dressed in samurai armor, developed a face mask resembling traditional face armor – the perfect solution for a warrior on horseback.

Designer Yuji Miyamori wears the menbo face armor-like samurai mask in Minamisoma, Fukushima Prefecture on July 1, 2021. (The helmet is not for sale.) (Mainichi / Shuji Ozaki)

Dubbed the “Samurai Mask,” the product was developed by 38-year-old Yuji Miyamori. He came up with the idea after thinking about what kind of mask would suit a person in armor with an acquaintance that appears as a rider at the festival every year. When he started selling the product in late June, orders poured in from across the country, he said.

The mask is made of two layers of linen and has a three-dimensional design whose contours surround the nose and mouth like a menbo – an armor that covered the face from nose to chin.

Miyamori is involved in the production and sale of the original “Arty Jungle” clothing brand in the Haramachi area of ​​Minamisoma, and he designed the mask during a conversation with an acquaintance. After a period of trial and error comparing the mask to a real menbo, he was able to bring the product to market within a few months.

“Orders have come online from afar, and I’ve learned that there are a lot of people who put on armor for traditional events and so on. The masks are also designed for everyday use, so hopefully. that a lot of people will be interested in them, ”he said.

Most of the official Soma Nomaoi festival events this summer will take place without spectators. The warrior riders of the festival must in principle wear masks unless they can maintain a distance of at least 1 meter from the other participants.

The newly designed masks cost 1,760 yen (about $ 16) each and come in three colors: natural (undyed linen), black, and dark red. They are sold via the online sales site https://samuraimask.official.ec/

(Japanese original from Shuji Ozaki, local Minamisoma office)


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Fashion designer Paul Costelloe: My stuttering helped me triumph

Paul Costelloe explained how his stuttering affected his confidence.

But he says that’s why he’s still one of the world’s most famous fashion designers.

He made his comments in an episode of BBC Radio 4 Disks of the desert island, which is due to air today.

Host Lauren Laverne asked her, “You now have evidence of a stuttering. Was this a problem when you were a kid and if so what impact has it had on you? “

Costelloe said: “This has been to my advantage in a lot of cases.”

At school, the teachers “would just say ‘Costelloe sit down’ and give me a ‘five’ instead of a ‘four’ but I probably didn’t have the answer anyway,” he said. he laughed.

“I’m embarrassed and I’m not just embarrassed, but probably not confident enough.”

Laverne replied, “Of course. I can imagine it affecting your self-confidence ”, before saying,“ It also seemed like something that made you push yourself even harder ”.

Costelloe said, “Yeah that’s because you’re not fulfilled. You have your weakness and you don’t have that 100% self-esteem and in a way that’s why I always do. parades.

To prove yourself? she asked. “Yes, absolutely,” Costelloe replied.

Elsewhere, the designer – who also admitted he still couldn’t sew a button – explained that he was once “hungry” before mastering the art of tailoring.

Describing how he was just one of the many designer apprentices who worked “on a big table” in a big French fashion house, he said: “We were given projects every week to design costumes for clients and he there would be a stack of everyone’s sketches. .

“And then a client would come in and go to the head office downstairs and make their selection and those that had been chosen. “

Those creators would be paid that week, he said, “and the creators who weren’t chosen would not be paid and I’m afraid for a long time to be a skeleton until my work. starts to sell ”.

For the radio show Costelloe (76) chose Don’t be cruel by Elvis Presley and On the Raglan path by Luke Kelly among his best songs and he described himself as the Clint Eastwood of fashion.

“I’m still here and I’m sorry to some people who think, why hasn’t he retired?” I am ready to face anyone at any stage and say that I am always worthy and that I should always make nice clothes.

He also said he did not regret the comments he made in a newspaper several years ago in which he described the Irish as “only a few generations from the bog”.

“I still believe that we are a few generations from the bog and this is where the best things come from. our writers, our musicians… We are much better off with the floor on our hands than cleaned, ”he said.

He went on to say that he had apologized for these comments in the past: “I think I have apologized 100 times and I will continue to apologize to anyone I have ever upset, but this is only Costelloe who is Costelloe. “

Elsewhere in the interview, he recalls designing clothes for his most famous client, Diana, Princess of Wales, describing her as “kind, feminine, warm and humorous”.

He designed the tuxedo suit she wore to the Pavarotti in the Park concert in Hyde Park, London, in 1991, where the Italian tenor serenaded her in front of 125,000 people in a torrential downpour.

Admitting that he was on the verge of tears, Costelloe remembered her appearance as she stood soaked but with a huge beam on her face and said she looked “so happy … and I’m so grateful to have this picture of ‘it”.

The full interview airs today at 11am and can also be streamed online on BBC Sounds.


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Trelise Cooper robbery: man admits to raid on designer clothes

A man has admitted his role in a clothing theft that left only “one hanger” after nearly 2,000 samples were taken from the business premises of fashion designer Dame Trelise Cooper.

At the end of October, the famous fashion designer’s Auckland showroom was broken into, which was a ‘kick in the guts’ for Cooper’s 100 staff and affected a breast cancer charity fashion night. in Tauranga.

In Auckland District Court on Friday, a 42-year-old man admitted two charges of deception and one charge of burglary.

Dame Trelise Cooper said it was a

Braden Fastier / Tips

Dame Trelise Cooper said it was a “kick in the guts”. (File photo)

A 46-year-old woman, listed as a florist in court documents, may now be called Andrea Nicole Edwards, and a 45-year-old cake decorator is still on trial on the charges against her.

READ MORE:
* Trelise Cooper Burglary: Fourth Person Charged in Clothing Raid
* Burglary of Trelise Cooper: arrest warrant for woman after failing to appear in court
* Trelise Cooper robbery: man denies charges of clothing theft
* Trelise Cooper Burglary: Thieves attempt second break-in as investigation continues
* Trelise Cooper “kick in the guts” for cancer charity, company staff

The man’s lawyer, Katrina Hamblin, has called for the removal to continue for her client until his conviction in September.

In a previous hearing, the man claimed he was “well known” in the television industry and that if named it would jeopardize his fair trial rights.

The trio appeared in Auckland District Court on Friday.

Ricky Wilson / Stuff

The trio appeared in Auckland District Court on Friday.

Judge Eddie Paul dismissed both claims and said the heist of 2,000 high-end fashion items, valued at approximately $ 750,000, spoke for itself and that there was a genuine public interest. for the publication of the names of the accused.

The cake decorator’s lawyer and Hamblin immediately appealed the decision. They can be appointed within seven days if no appeal is filed.

The florist denied receiving $ 500,000 in stolen goods and the 45-year-old cake retailer denied receiving $ 1,500 in merchandise. The cake retailer has the name provisionally deleted until trial in February next year.

In May, a 26-year-old woman was charged with receiving $ 8,000 worth of Trelise Cooper branded clothing.

Strange discovery

The heist was discovered when staff returned after the weekend, Cooper said previously Thing.

She said staff were present until 4 p.m. Saturday and the robbery took place some time after.

“We arrived for work on Monday morning without any samples in the sampling room. “

Cooper said a sample coordinator went to start collecting samples.

“It was a slow dawn that, ‘Oh my God, they’re all gone.'”


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Jeremy Scott: You have to create to live | Entertainment

Jeremy Scott “must create to live”.

Moschino’s creative director, 45, revealed that the coronavirus pandemic taught him he had to work on new ideas to stay busy and fulfilled.

And one of his works from the last 18 months is the fashion designer film “Lightning Strike”, which features the Spring / Summer 2022 collection.

He says, “Yes. I gave myself a mantra very early on. It means, “My body may be here, but my heart wants to be everywhere. That is, I can isolate my body, but not my mind. What we can do to bring life and color and keep creating [I did].. In short, it became very clear that I had to create in order to live. The pandemic has fueled my imagination. It gave me the imagination to make this film. “

The movie star model and musician Karen Elson is named after her song of the same name.

Jeremy tells GQ Style: I wanted to create this world around her. I wanted to create a timeless era, mixed with the essence of Karen working for a restaurant in the 1980s, not only that old Hollywood, but also the world of the future.

“She was a perfect muse. When I heard one of his songs, “Lightning Strikes”, I don’t think it fits the genre or the space of the music. In my opinion, it was very perfect. The song was very perfect. I didn’t know the schedules, so I was trying to do it visually, with clothes, sets, hair, everything. This is why we chose the name of the collection. “

Jeremy Scott: You have to create to live | Entertainment

Source Link Jeremy Scott: You Must Create To Live | Entertainment


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5 designer watches that have achieved cult status among fashion insiders

The Luxury List is a monthly column on all things luxury, calling on the fashion space’s foremost experts to explore everything from in-depth dives into craftsmanship to little-known details to consider when purchasing quality jewelry.

At The luxury list column, I recently covered everything from the beautiful jewelry that has gone viral on Instagram at key designer shoes to know at isothermal bags intended to define 2021. In the latest installment, I focus on a topic I couldn’t wait to dive into: the best designer watches on the market to have on your radar.

Personally, I’m considering my first investment watch purchase, so I’ve researched some of the most iconic designer watch brands, as well as the cult models you’ll notice on celebrities and fashion insiders. After rooting myself in the glamorous world of designer watches, there are a few key styles to be aware of. These include everything from iconic brands you know well to limited edition pieces collected by the most discerning watch connoisseur. Here, check out 5 beautiful designer watches you should know about if you are considering the investment.

Rolex Oyster Perpetual

One of the most iconic watch brands in existence, Rolex is synonymous with luxury watches. The timeless design of Oyster Perpetual watches makes them a popular choice among fashionistas looking for a classic and versatile piece.

Buy Rolex Oyster Perpetual watches:

Rolex Oyster Perpetual Datejust 18k Stainless Steel 26mm White Gold Watch (5145) $

Rolex Oyster Perpetual Datejust 18k Stainless Steel and 36mm Yellow Gold Diamond Watch ($ 7,195)

Rolex Oyster Perpetual Datejust 18k Stainless Steel and 36mm White Gold Diamond Watch ($ 8,235)

Rolex Oyster Perpetual Datejust 18k Stainless Steel 26mm Yellow Gold Watch ($ 4,595)

Rolex Oyster Perpetual Datejust Jubilee 18k Stainless Steel Watch in 26mm White Gold Blue 179174 ($ 5,650)

Panthère de Cartier

Cartier is home to many iconic watches, but the Panthère de Cartier is establishing itself as a key buy among fashion and celebrities, including Dua Lipa, who wears hers on several occasions. Originally launched in 1983, this style is a nod to the decade of fun, but couldn’t seem more modern to date.

Buy Panthère de Cartier watches:

Cartier Small Panthère de Cartier 21mm Stainless Steel Watch ($ 3,750)

Cartier Small Panthère de Cartier 22mm 18k Gold and Stainless Steel Watch ($ 7,700)

Cartier Small Panthère de Cartier 22mm watch in 18k rose gold and diamonds ($ 24,500)

Cartier Small Panthère de Cartier 22mm Stainless Steel and Diamond Watch ($ 8,000)

Cartier Small Panthère de Cartier 22mm watch in 18k rose gold and stainless steel diamonds ($ 11,600)

Chanel J12

Both luxury and cool, the Chanel J12 watch offers a sporty vision of timepieces inspired by America’s Cup sailboats. Originally released in 2000, the J12 watch is today one of the house’s bestsellers after more than two decades.

Buy Chanel J12 watches:

Chanel J12 Watch ($ 6200)

Chanel J12 Watch ($ 6200)

Chanel J12 Watch ($ 9,100)

Chanel J12 Caliber 12.1 Diamond Bezel Watch ($ 15,100)

Chanel J12 Watch ($ 14,300)

Bulgari Serpenti

Bulgari really blurs the line between jewelry and watches with its stylish Serpenti watches. Designed to mimic the curved shape of the snake, each piece is designed with a unique band that wraps around the wrist.

Buy Bulgari Serpenti watches:

Bulgari Serpenti Tubogas 1-Twirl 35mm Watch with Diamonds ($ 9,000)

Bulgari Serpenti Tubogas 35mm Diamond Coil Watch, Silver / Pink ($ 32,800)

Bulgari Serpenti Spiga 35mm 18k Rose Gold Watch ($ 8,350)

Bulgari Serpenti Tubogas 35mm Spiral Watch, Steel / Pink ($ 9,850)

Bulgari Serpenti Spiga 35mm Diamond Coil Watch, White / Pink ($ 13,500)

Audemars Piguet Royal Oak

Audemars Piguet is a true watchmaker’s watch. With limited editions and craftsmanship, the brand produces the most coveted watches in the world. Their most popular design, the Royal Oak, was introduced in 1972 and can be spotted on celebrities such as Mary-Kate Olsen and Harry Styles.

Buy Audemars Piguet Royal Oak watches:

Audemars Piguet Royal Oak Blue Dial Stainless Steel Watch ($ 55,500)

Audemars Piguet Royal Oak Self-Winding 41mm Rose Gold Watch ($ 89,000)

Audemars Piguet Royal Oak Quartz Black Dial 33mm Stainless Steel Watch ($ 24,500)

Audemars Piguet Royal Oak Chronograph Rose Gold Watch ($ 61,500)

Audemars Piguet Royal Oak Self-Winding Watch ($ 38,500)

Next, discover 6 fine jewelry items that have achieved cult status among fashion insiders.

This article originally appeared on Who What Wear

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Responsible business, sustainable fashion and more

“One of the biggest problems we have in the fashion industry is that we are not controlled in any way. We don’t have any laws or legislation that will put the brakes on our industry, ”said Stella McCartney at this year’s G7 summit in Cornwall, England. The coveted designer has said that fashion is “one of the most polluting in the world”. While we know this isn’t the first time McCartney has advocated for sustainable fashion, what can we do really know its ethical efforts and its business model?

Stella mccartney
Stella mccartney

In 2001, when she opened the doors of her own brand in a joint venture with Gucci Group (now Kering Group), Stella McCartney made sure to swear by one philosophy. By deeply inscribing ethical and cruelty-free practices in her brand’s DNA, she has firmly opposed the use of leather, fur, skins and feathers in her collections. Today, McCartney has been in the business for decades, and yet the famous designer aligns with her sustainable philosophy.


Responsible company

The designer’s sustainable approach extends throughout her business, with her offices being number one on the green list. In the UK, it uses renewable energy to power its stores and studios. This environmentally friendly energy is supplied by Ecotricity, an English company that supplies green electricity produced by wind power. But it’s not that. A stroll through his office will take you to furless-lined elevators, a papier-mâché wall made from old paper from his office, and crystals buried under the floor for good energy.

Stella mccartney
Paper mache wall in Stella McCartney’s office in Old Bond Street, London

McCartney also incorporates BNATURAL by Bonaveri, the world’s first eco-model. The store offers these sustainable and biodegradable mannequins, made of BPlast®, a bioplastic material composed of 72% of sugar cane derivative, which helps reduce the brand’s CO2 emissions. And although the company’s headquarters are in London, its DNA has permeated every field of operation around the world. Today, nearly 45% of McCartney’s operations run on 100% renewable green energy. Yes, the woman has really championed sustainability.

Eco-mannequin by BNATURAL by Bonaveri

Raw materials and fabrics

Stella McCartney’s main objective is to push her brand towards circularity, innovative materials and investment in cutting-edge technologies to reduce the environmental impact. The mainstay of sustainable fashion has achieved this by using mostly green materials. Here’s what you need to know about the materials used:

Leather: Since 2013, the brand has been using alter-nappa in its shoes and bags. A vegetarian alternative to leather, alter-nappa is made from polyester and polyurethane with a recycled polyester backing. This leather is solvent-free, while its coating is composed of more than 50% vegetable oil.

Stella McCartney bag in alter nappa

Viscose: Each year, nearly 150 million trees around the world are felled to create viscose fabric. To fight against this deforestation, Stella McCartney sources viscose from sustainably managed and certified forests in Sweden. This entire fabric supply path is circular: it eliminates chemicals, incorporates energy efficiency and pushes back regulations. In addition, the company’s viscose supply chain is fully transparent and European (between Sweden, Germany and Italy).

Viscose

Cashmere: When the label realized that its use of cashmere contributed around 42% of its total environmental impact, it gave up the material for good. Instead of that virgin cashmere, it now uses Re.Verso ™, a form of recycled cashmere made from post-factory cashmere waste in Italy.

Recycled cashmere

Recycled nylon and polyester: By switching to a form of regenerated nylon called ECONYL®, the brand has transformed waste into a resource. Discarded materials like industrial plastic, fabric scraps and ocean fishing nets are recycled and reclaimed to create a new nylon material that replicates the same quality as virgin nylon.


Designs and campaigns

Stella McCartney’s unwavering commitment to sustainable fashion is evident in almost all of her collections. “I design clothes that are made to last. I believe in creating parts that won’t be burned, that won’t go to landfills and that won’t damage the environment, ”she said in a press release. What’s more impressive is the fact that the designer doesn’t just say it but actually implements it.

Stella McCartney eyewear collection

Proof? Among McCartney’s many designs, you can find an ethical piece in almost any product category. Think sustainable eyewear made from 50% natural and renewable resources like castor seeds and citric acid, shoe soles made from a bioplastic called APINAT that will degrade when placed in ripe compost. , and more.

On the other hand, his latest fall 2021 campaign titled “Our Time Has Come” is considered one of his most enduring creations to date. Made with 80% environmentally friendly materials, the collection does not compromise on vibrancy, energy and style.

Stella McCartney Fall 2021 Campaign

Through this line, McCartney aims to publicize his cruelty-free philosophy. To do this, she roped up renowned ambassadors who wore animal heads and strolled through Piccadilly Circus, London.

Stella McCartney Fall 2021 Campaign

The future to come

As more companies embrace conscious systems, Stella McCartney is not only taking an ethical approach, but measuring it as well. The designer has been evaluating her environmental impact since 2012 using the environmental profit and loss tool invented by the Kering group. EP&L is a form of natural capital accounting that measures greenhouse gas emissions, water use, water pollution, land use, air pollution and brand waste across its global supply chain.

Stella mccartney

Once the impacts are translated into monetary value, the brand is able to understand the hidden costs and the benefits it generates from its mode of operation. This measure helps the company to plan its strategies and operations each year with a major objective: to reduce its environmental impact each year.

Stella McCartney believes that if fashion companies don’t measure their impact on the environment, they will never be able to manage it or, worse, improve it. Today, she continues to defend her ethical philosophy and uses natural capital accounting in order to take more sustainable actions and create a business that works with Mother Earth rather than against her.

Photographs: Instagram, Stella McCartney


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Isabel Marant launches an online store dedicated to resale – Sourcing Journal

Another sign that luxury fashion is moving towards a more circular future, the French brand Isabel Marant recently launched into resale with Isabel Marant Vintage.

The new digital resale platform, initially created for the French market, aims to extend the life of authentic Isabel Marant clothing and accessories, including items from the Isabel Marant, Isabel Marant Étoile and men’s lines.

Although labeled “vintage”, the second-hand items available on the site lend themselves well to current trends. Items include 100% cotton jeans and denim jumpsuits, white leather cowboy boots and maximalist pants covered in sequins.

Consumers can exchange their used Isabel Marant coins through the platform for a discount voucher to be used to purchase new items in store or online, or on the vintage site. In addition, unused clothes, shoes and accessories from previous collections will be sold on the platform.

“Based on notions of sustainability and heritage, this initiative offers an effective solution to make fashion more circular,” the brand said on its website.

The second-hand store launches with a return component. The proceeds from the sales of Isabel Marant Vintage will be donated to the Isabel Marant Endowment Fund which will support women’s education and crafts in indigenous communities.

In November 2020, the designer was criticized by Mexican Minister of Culture Alejandra Frausto Guerrero for using a motif unique to the Purepecha community in the northwestern state of Michoacan without recognition. The fashion label responded by asking the community to “accept our sincere apologies.”

Entering the growing vintage market is a strategic decision for the French brand as the opportunity shows signs of exponential growth. Recent data from online resale retailer ThredUP revealed that in 2020, 33 million consumers purchased second-hand clothing for the first time. The second hand is expected to double over the next five years to reach $ 77 billion.


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